Small hotel operations in Greece will now be represented under the brand “Smotel” launched this week by the Greek Confederation of Tourist Accommodation Enterprises (SETKE). The aim of the new brand is to create a new generation of lodgings that can meet travelers’ increasing demands and at the same time propose fresh experiences. The “Smotel” initiative […]
The Greek Confederation of Tourist Accommodation Enterprises (SETKE) recently presented a new project placing lodgings (apartments/rooms to let) at the center of development and growth while ensuring their competitiveness. Dubbed “Alternative Holiday Experiences by SETKE”, the plan allows its member small hospitality facilities to specialize in one or more of four key










