The Greek government’s strategy to reposition and boost the country’s image abroad is expected to be presented at some stage in 2021, according to an announcement from the press office of Greek Prime Minister Kyriakos Mitsotakis. The strategy is part of the “Repositioning Greece” initiative which was launched in 2019 by the government to promote […]
The Greek Tourism Ministry is currently working with marketing experts Repositioning Greece to formulate a comeback strategy in the aftermath of Covid-19, said Tourism Minister Harry Theoharis. Speaking to TV channel Action 24, Theoharis said the far-reaching plan includes, among other means, videos and slogans that aim to re-introduce Greece to future travelers. The










