Greek Hoteliers President Sees 2021 as ‘Year of Survival’
According to Tasios, despite the difficulties, Greece reopened to tourism, entered the competition and proved to be one of the best destinations in the Mediterranean by creating a positive image and gaining a share from its competitors.
He added that amid these extraordinary conditions, Greece’s tourism revenues would reach 3,5 billion euros this year, with recovery expected from 2022 – 2023.
“We have to continue…. We must survive and also take the next step,” Tasios said.
Referring to the Greek hospitality industry, the federation’s president said that year-round hotels in Thessaloniki and throughout Greece have a long way ahead, given that occupancy rates remain very low – at 10-15 percent.
He also underlined that Greek hotels have adjusted well to the new conditions reporting nearly zero coronavirus cases among their guests.
Furthermore, Tasios called on local authorities and tourism bodies to proceed with dialogue in order to solve pending issues, as well as invest on thematic forms of tourism that create added value for destinations and bring more revenues.